Fluid Believes: Small to Mid-Sized Organizations Deserve Better
We believe that businesses, especially small to medium businesses, need to focus all their energies, time and devotion to achieving their dream of building, growing and enjoying a successful business. It’s a known fact that small to medium businesses drive the U.S. economy providing jobs for over 64% of the private workforce.
While small to medium businesses may not generate as much money as large organizations, they are critical to the strength of the economy. In short, they are the stimulus for our economy.
Despite these facts, small to mid-sized businesses do not garner near the attention, publicity or shear star power of their bigger brothers. In fact, historically, small to mid-sized businesses don’t even have access to the same quality of services, solutions and financial flexibility afforded to large organizations.
These realities create a very real ‘gap’ in what small to mid-sized companies have access to, which directly impact their ability to achieve success.
Why Fluid Exists: To Empower the Small to Mid-Size Organization
Fluid was founded not only to recognize this gap, but to do something about it. Our services, solutions, employees, values, and very culture is purposely defined and built to serve small to mid-sized organizations to bridge the gap.
To do so has required us to continually innovate and constantly change, sometimes in drastic fashion, to enable us to have the services, solutions, and attitude to help small to mid-sized organizations reach their goals in a very challenging environment. We must do this consistently with ethics beyond reproach.
How We Fill the Gap: By Just Making IT Work
Our latest innovation was creating the Fluid Cloud offering. While there are many “cloud” solutions in the marketplace, none were built from the bottom up to meet the exact needs of the small to mid-sized business.
Our clients no longer have time to spend on non-value added tasks by being forced to work “in” their business; they need solutions catered for them and to them that remove them from non-value added areas so they can work “on” their business. This is no more evident than in the world of technology – IT.
I have spoken to countless business owners frustrated about being forced into the IT world within their business without a vote, without adequate knowledge, and without the desire to be there in the first place. To a person, their message is the same – we just want IT to work.
All of Fluid’s processes, people and, solutions are purpose built to enable business leaders to remove themselves from IT and focus ON their business. With all the worlds’ uncertainties, there is no more critical time than now for business owners and leaders to be able to have laser focus on their business strategies and operations.
The Fluid Cloud enables this focus by removing the core of contributor to business distraction, risk and reliability – managing IT, the “what keeps me up at night” factor. But it goes further than that. We understand IT must be managed and maintained, but these are reactive measures all businesses are subject to, which are not only tactical, but rob attention from what small to mid-sized businesses truly need – use IT to add value to the business.
Fluid further bridges the gap by providing small to mid-sized businesses with access to the best of the best; not only in technical engineering, but more importantly, in business strategy. Fluid provides not only the IT foundation required to run a business, we provide the business experience to define, communicate, and translate technology strategy to business results.
Why We’re Different: Because We’re Jealous
How many times have you heard a business leader complain and wish the ‘IT guy’ would just speak English? The answer is every day, all the time. So it’s not enough to be a good or even great ‘technician’, which is expected and the minimum requirement to be ‘in the game’. What is needed is true business experience, acumen, and the ability to communicate in business terms.
At Fluid, our culture is embedded with the philosophy that we are here not only to support our clients business, but to add value to enable their businesses to grow, flourish, and be the success they want to be.
So when asking the obvious question – Why should I work with Fluid? It is because we truly care and jealously protect our clients so they may reach their dreams.